Top 5 Film & Television Apps on Android in Kenya Q2 2022

During Q2 2022, the performance of the top 5 Film & Television apps on the Android platform in Kenya exhibited diverse trends in weekly downloads, revenue, and active users. Below is a closer look at the performance of these leading apps.

Showmax 1.0 from Showmax saw a steady increase in weekly revenue, peaking at approximately $2.3K in the first week of May. Weekly downloads started strong at around 21.9K in late March but dropped to around 5K in mid-May, then rose again to about 11.6K by mid-June. Weekly active users fluctuated, starting at 246.5K and ending the quarter at around 201.2K.

Amazon Prime Video from Amazon Mobile LLC experienced consistent weekly revenue, peaking at $571 in late April. Weekly downloads hovered around 2K, with minor fluctuations, and weekly active users showed a slight increase from 23.6K at the start of the quarter to 25.6K by the end of June.

iQIYI - Drama, Anime, Show from iQIYI had modest weekly revenue, peaking at $53 in early June. Weekly downloads varied, starting at 846 in late March and ending at 511 by late June. Weekly active users saw a slight increase over the quarter, beginning at 3K and ending at 3.1K.

Crunchyroll from Crunchyroll, LLC experienced relatively low weekly revenue, with peaks at $73 in late April. Downloads fluctuated around 300-400, with a notable peak of 662 in mid-April. Active users increased steadily from 5.5K at the start of the quarter to 6K by the end of June.

Gaia: Streaming Consciousness from Gaia, Inc. had the lowest revenue among the top 5, peaking at $64 in mid-June. Downloads were minimal, with occasional peaks, and active users remained low but steady, increasing to 78 in mid-June before settling at 54 at the end of the quarter.

This data comes from Sensor Tower, where more in-depth insights can be found. The trends observed highlight the dynamic nature of user engagement and revenue generation for Film & Television apps in the Kenyan market.